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Single keep company that has with success utilized blog merchandising is good shape brand, Lululemon. The company's blog, "The Lululemon Blog," features a diverseness of substance kindred to health, wellness, and fitness, including physical exertion tips, fit recipes, and inspirational stories from athletes. By providing valuable message that resonates with their aim audience, Lululemon has been able-bodied to build a fast chase and parkway dealings to their site.

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